Smaller cities drive premium phone sales in festive season

The share of Tier-II cities and beyond in sales of premium smartphones, priced at above Rs 30,000, in the first wave of sales by online retailers reached 70-80%, which is usually around 50-60% during other periods, said Counterpoint Research.

Oct 15, 2024 - 02:00
 2
Smaller cities drive premium phone sales in festive season
The share of Tier-II cities and beyond in sales of premium smartphones, priced at above Rs 30,000, in the first wave of sales by online retailers reached 70-80%, which is usually around 50-60% during other periods, said Counterpoint Research.

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